English 120
Instructor : Ms. Mary Graham

DIRECTIONS:
1. Find persuasive topic.

Reference collection (not on the Intenet)

• Encyclopedia of Major Marketing Campaigns.
  Reference Collection: HF 5837 E53 2000

• International Encyclopedia of the 
  |Social Sciences. v. 1, pp. 106-116, under the entry "Advertising."
  Reference Collection: H 40 A2 I5

• Encyclopedia of Psychology
  Reference Collection: BF 31 E52 2000
  "Consumerism of Psychological Services" pages 283-287, vol 2
  "Consumer Psychology" pages 289-291, vol 2
  "Media Effects" pages 153-155, vol 5

• Handbook of Child Psychology
  Ref collection: BF 721 H242 1998.  Refer to:
  Mass Media and Children's Development pages 999-1058. vol 4;

Books

• Library catalog

• SDSU catalog

Suggested Subject Headings:

Adolescent Psychology
Advertising--Psychological Aspects
Aged Consumers
Beauty, Personal
Body, Human--Social Aspects
Body Image in Men
Body Image in Women
Body, Human--Social Aspects
Body Art
Body Art
Body Image
Body Piercing
Child Consumers
Clothing and Dress
Fads--United States
Fashion
Hair-social aspects
Masculinity--Psychology
Sex in advertising
Sex roles
Television
Women and advertising

Finding articles in General Onefile
 (DIRECTIONS to find articles: 1) Go to Library homepage.  2) Click on Databases A-Z.  3) Select a database.  Note: if you use one of these databases from a remote location, you must enter your campus username and password.)

Suggested Subject Headings:

advertising and tobacco
advertising and television and women
advertising and television and children
advertising and racism
advertising and sexism
advertising and children
advertising and television
advertising and magazines
advertising and research
advertising and teenagers
advertising and women
advertising and racism
advertising and sexism
advertising political
television advertising
television and children and advertising